10 Misperceptions About Network Marketing

If you’re thinking of getting involved in network marketing, it’s important to do some homework to ensure you commit to the right opportunity for you. I can help with that! Let’s start by dispelling a few myths and examining  some common misconceptions.


  1. Success is Guaranteed
    Only failure can be guaranteed, if you quit! Success comes from consistency, commitment and resilience. A successful mentor will teach you the best formula for success. It’s a teaching business. Your mentor will show you the process. Embrace and and then teach your team to do the same. When people fail it’s not the fault of network marketing. After all, the formula is proven and often so is the company and/or products. Failure comes from lack of effort, failing to be teachable or giving up.
  2. It’s Easy Money
    Whatever the network marketing company, if you sign up and do nothing, you’ll get nothing. That’s the beauty of network marketing, you get what you earn. Do the work well, get results, get paid. Better results = better pay.
  3. It’s a Get Rich Quick Scheme
    I’ve seen it done, but it’s rare. The highest earners in network marketing are there because they’ve been consistent and have done it for years. For most it is a 2-5 year plan. Think about it though. If it takes a few years to become successful and to be your own boss and own your own life, that’s better than spending decades is a regular job, making a company more money, right?
  4. You Don’t Need to do any Work
    The first few years of working hard, the pay can be good but if you stop, your business will slow down. After years of doing the right things consistently, of attracting lots of customers, lots of distributors and creating independent leaders in your team, there may come a point when your business grows with or without you. That’s beach money, a growing business whilst you relax on the beach!
  5. It’s a Pyramid Scheme
    Don’t confuse the network marketing industry with pyramid schemes. Pyramids schemes ARE scams and have been illegal in the UK for more than 20 years. They involved having to purchase lots of stock they couldn’t sell, or worse still paying money for nothing at all. On the other hand, network marketing is a legitimate, regulated industry which distributes products by recommendation and word of mouth. Companies that distribute products through network marketing, pay distributors for recommending new customers to their products. The companies pay distributors with money they save by not having to pay for endorsements, advertising and massive retail costs. With the advent of social media, in particular, network marketing has become a much more efficient way of getting products direct to the consumer.The network marketing industry has been around since the 1930s and is now worth an annual $167bn, of which $185M per day is paid to distributors in commissions
  6. Only the People at the Top Make Money
    Unlike traditional business hierarchies, some of the people at the top of network marketing aren’t making very much money and some of the people way, way down the structure are making fortunes. The difference between the more traditional business hierarchies and network marketing is that in network marketing, ANYBODY can make a successful business and make it to the top level – irrespective of background, education, qualifications and time in the company.
  1. The People who add more Distributors Make all the Money
    The person who signs up a distributor DOES earn some commission from any orders processed by the person they sign up to the business.  This commission is a reward for finding and mentoring a new recruit. Most times, the person who processes the order receives far more commission from that order whilst the person who recruited the distributor gets a much smaller amount. The secret to earning big money in network marketing is to build a big team of distributors, each with many customers.  That way you get paid a small percentage A LOT OF TIMES!
  1. Few People Make any Money
    Again, this varies from company to company but the one I work with has a franchise fee of just £50 and no minimum order quantities, no stock to buy, etc. In order to make profit, distributors need to get £50 in commission. Many, many people do this in their first month.
    The maximum you can “lose” is £50. And that is if you do nothing!
    Many people who fail in network marketing blame the company or the product or the industry. Often it is more the lack of effort, ambition and direction of the person themselves that is to blame.
  1. You had to get in Early to Make any Money
    If anything, signing up in the early days of a network marketing company is a bad thing. Around 50% of new companies fail in the first five years – and network marketing is no different. Our advice is to choose a company with heritage, a track record of success and established, relevant products with a broad target market.
  1. The Market is Saturated
    Most network marketing companies have a presence in many countries around the world. When the world is your marketplace and the Internet allows you to access that marketplace, your potential customers are EVERYWHERE.

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